All I did was....Home Staging Success Stories

In this example I would like to show Realtors and Home Owners the importance of Staging to create a visual of family time in a home. When buyers are looking on the web at the listing photos, they want to see how they could live in your property. A vacant home does not create a sense of how big a room is or how the family could envision themselves living there. The purpose of your listing photos are to gain attention, create desire and initiate immeditate action- a viewing and an offer.

In the before photo you can see the detail in the features of the room. The marble fireplace and the window trim  and ceiling detail are nice, but they are also in every other listing in the area.

The after photo grabs the attention of the buyer that is clicking through listing photos every few seconds. It does this by giving them something to look at that they do not see in other listings. It draws them in to want to see more.  More importantly, it gets the buyer to put your listing on their "Must See List".

All I did in this property in Thornhill was add artwork that draws the buyer's eye up to the detail in the ceiling, textured furniture to add warmth to the room and positioned the furniture to draw attention to the marble fireplace.

Advantage Staging will market your property to stand out from the competition every time.

Investment, minimal.

Impact, priceless.

In this example I would like to show Realtors and Home Owners the importance of fully Staging a property. By Staging a Master Bedroom with the usual bed, dressers, end tables etc. you may think that you have Staged the room. I believe that to create desire and initiate action on the buyer's part to put in an offer you must create the "one thing" that your property has and all the others do not have.

All I did in this master bedroom in Thornhill was create a cozy reading nook that looked out over the rear treed lot. And who wouldn't want to live in a home that had a room that would seduce you to snuggle in and get away from it all. The feeling that the room invokes now is one of retreating from the stress of the day and relaxing in their very own hide away. When you arrive at the top of the staircase, looking down the hall to the Master Bedroom, this is the view that entices you into the Master Bedroom.

Advantage Staging will market your property to stand out from the competition every time.

Investment, minimal.

Impact, priceless.

In this example I would like to show Realtors and Home Owners the importance in this very competitive market to Stage when a property is vacant. When buyers are looking at listings on the net or come through your property, it is very difficult for the average person to gauge how much space there is to set up their furniture. Don't leave this up to the buyer's imagination. Paint the picture for the buyer to achieve your desired result...a viewing and an offer. Professional Staging will create demand/desire by providing an inviting look for your listing photos and getting your property on the buyer's "must see list".

When furniture is placed for good flow in a room, it allows the buyer to see how they could set up their furniture and how they could use the space. It is important to use the proper scale furniture, lamps and artwork in a room so the buyer makes a connection with your property. The buyer must be made to feel comfortable immediately so that you will hear them say..."I don't know what it is about this place, but I feel at home here".

In this vacant property in Thornhill, all I did was give the living room a warm look using soft textured furniture and artwork that relayed the story of inviting friends over for good times. Staging the room in this way will prompt the buyer to see themselves entertaining their friends in their comfy, inviting living room.

Sellers are looking for Realtors that offer value added services and buyers are looking for the perfect house that they can just move into.

Advantage Staging will market your property to stand out from the competition every time.

Investment, minimal.

Impact Priceless.

What an exciting night it was, meeting Wendel Clark from the Maple Leafs after he had his number raised to the rafters in the ACC in honour of his amazing career with the team.  Some day I hope to Stage Wendel's place. Something tells me there is going to be a HUGE collection that I am going to have to store away until moving day.