Terra Moda Developments is building 18 town homes in downtown Toronto in the Beaches area.
Advantage Staging was called in to design the model home to appeal to the young professionals that live in the area.
Arriving on site, I found a typical construction scene. Dust, brown paper on the floor to protect it and construction material.
This is what the master bedroom looked like when I arrived.
It was almost identical to the bedroom next door, but this one had a more sophisticated feel to it. When I enter a room, I get a vision of how it should look. Can't explain it, but it happens almost instantly every time I am asked to design a vacant space.
I knew that the target market was young professionals who were educated and travelled alot. They would have stayed in some trendy hotels while travelling so I knew this master bedroom had to evoke a feeling of being somewhere special.
All I did was visit the manufacturer where I get my custom linens made. I was lucky to be able to purchase a new line of bedding that was not available to the public for another two months. The company made custom drapery for me in two days to complete the look in the room. The colours in the bedding are among the top hot trend colours for the year. I call this the Peacock Room.
The final look is one that the buyers are responding to very well. Vesna Kolenc from Remax Premier is the listing agent on this site for Terra Moda Developments. On the opening day for the launch of the site, she had very favourable reviews on the look in the model home from the buyers. Seems we have a hit on our hands!
If you have a model home that would benefit by being designed to appeal to your target market call Michelle Finnamore from Advantage Staging.
Two locations to serve you better.
Toronto and area 416.928.2999
Barrie and area 705.720.0113
2010 National Association of Home Builders U.S.A. Zancor Homes - Kings Ridge Site - King City
2010 Ontario Home Builders Association Devonleigh Homes - Parkside Site - Alliston
2010 CSP Entrepreneur of the Year Award