All I did was....Home Staging Success Stories


4 Golden Rules nets a nomination for Ontario Home Builders SAM Award for best decorated model home

Michelle Finnamore, owner of Advantage Staging has been nominated for the Ontario Home Builders SAM Award for best decorated model under 2200 sq. ft.

This model home was designed for the site in Alliston by Devonleigh Homes.

Features include using eco friendly finishes to market the homes to buyers that are concerned about indoor air quality.

Quartz counter tops, low VOC carpet and paint and natural stone were used to improve the indoor air quality.

This home's design focus was to make the kitchen the backdrop for the cook in the family to entertain family and friends. The open concept kitchen looks out to the dining room/ living room as well as having the option to have guests sit at the counter while the cook demonstrates their cooking skills.

The master bedroom and ensuite is one of pure indulgence. More than once I heard myself saying.... and why doesn't my house look like this?

Take a look and see what a professional home stager can do to build public awareness for your new home construction site.

Remember the four golden rules that home staging strives to produce-

* Attract attention

* Gain interest

* Create demand and desire

* Initiate action on the part of the buyer


Investment, minimal.

Impact, priceless.

Advantage Staging serving Toronto, Vaughan, Woodbridge, Maple, King City, Richmond Hill, Barrie, Alliston and area.



Comment balloon 11 commentsMichelle Finnamore • August 13 2010 08:58PM


Gorgeous! Congratulations, Michelle! The video, also, is superb and shows off your work with great professonalism. What a beautiful space. Award winning!
Posted by Barbara Chatterton, Greater Madison Wisconsin Area Realtor (The Stark Company Realtors, Madison WI) over 9 years ago

Michelle, Job welldone. This is testament to how incredible a home can look with the right stager. Congratulations!

Posted by Jeana Cowie, Broker Associate, ABR, CRS, GRI, SRES (RE/MAX Real Estate Limited) over 9 years ago

Hi Barbara, Thank you for the vote of confidence. We just found out this week that the model home has been short listed for the award. Can't wait to hear the final results.  The video technology I have seen for a reasonable investment to market a home. It is by and makes it look like HGTV is going through the property.  The builder was so impressed with the video results he has had all the model homes redone by this company. There is just no comparison to the regular fish bowl video technology.


HI Jeana, Thank you for the good wishes. It really does make a difference which home stager you use. I suggest that agents look for a good home stager right here on AR. There are so many that will do a superb job for any price point property.




Posted by Michelle Finnamore, Preparing your property for sale (Toronto GTA, Alliston, Newmarket) over 9 years ago

Hey Michelle,

Very well done! Congratulations... I know how excited you were to do this project and the results are evident. Another fine example of the creative edge that is uniquely 'Michelle Finnamore'.

The builder was very fortuante to have you on board. I must reblog this at some point.


Posted by Sergio DePinto (Royal LePage Maximum Realty.,Brokerage - Greater Toronto Area) over 9 years ago

Michelle - Congratulations, and I'll keep my fingers crossed that you win.  I love that went the extra mile and specified environmentally friendly products, too.  Great job and keep us posted.

Posted by Sally Weatherley, Vancouver Home Staging, Home Stager Vancouver, B.C (EXIT STAGE RIGHT) over 9 years ago

Congratulations on a well deserved honor Michelle!

Posted by Karen Otto, Plano Home Staging, Dallas Home Staging, (Home Star Staging) over 9 years ago

Hi Sergio, thank you for the kind words. It was a pleasure working with Devonleigh Homes. They let me carry out the scope of work so that my design ideas were brought to life. Thank you for reblogging my story.

Hi Sally, I am hoping the eco friendly design choices resonate with the judges as well. Thank you for the support.

Hi Karen, Thanks for the good wishes! I see what great work you do as well. Your clients are fortunate to have you on their team.

Posted by Michelle Finnamore, Preparing your property for sale (Toronto GTA, Alliston, Newmarket) over 9 years ago

How very exciting for you!! Congratulations!!!

Posted by Cathy Lee, ASP, IAHSP, RESA Danville, CA (CL Design Services Home Staging) over 9 years ago

Beautiful!  I love the sleekness of the design and the fact that it's not overdone.  Best of luck to you!

Posted by Patsy Overton (Patsy Overton Interiors, Atlanta, Georgia) over 9 years ago

Hi Cathy, I am sitting on pins and needles every day waiting for the final decision to be announced. It is an honour in itself to be nominated and short listed but I'd love to win!!

Hi Patsy, That's me all over, sleek and not overdone. As we all strive to do with our staging, keep it simple and effective to allow the features of the home to stand out.  Thank you for the good wishes, they are appreciated very much.

Posted by Michelle Finnamore, Preparing your property for sale (Toronto GTA, Alliston, Newmarket) over 9 years ago

Michelle - Congratulations!   So very elegant.  You should have no problem winning.

Posted by Michelle Drewry, Realtor - Signature Real Estate Group (Signature Real Estate Group ) over 9 years ago

This blog does not allow anonymous comments