All I did was....Home Staging Success Stories

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All I did was... take a vacant home from a walk on the pale side to a vibrant place to call home.

Advantage Staging is asked quite often by sellers if it is worth it to stage a vacant home.  This phone call typically comes in after their home has been sitting on the market for some time with no offers. The seller has been covering the carrying costs of the home and is getting anxious that it could be another few months of expenses if they don't do something to get the property sold.

Sellers are left scratching their heads as to why their vacant home has not sold. They have created a blank slate, why they ask,  are there no offers coming in? Isn't it plain to see that this is the perfect house?

When I arrive, the house is clean as a whistle, rooms appear large, nothing is in the way to distract buyers from seeing the home and its potential.

home staging vacant homes

    staging a vacant home

 

Why oh why has it not sold?  They have asked their agent for feedback after showings. Nothing seems to be out of order, they just aren't getting any offers.

staging a vacant home

 staging a vacant home

This is when Advantage Staging asks who the target market is and creates a look to appeal to those buyers. In this case it was in an established neighbourhood that young families were returning to live in and raise their children.

All I did in this home was create a fun, lively look that invited the buyers to see themselves settled there for years to come. A home with space for the family to enjoy time together. Now buyers can see themselves living there, how their furniture would fit in and most importantly, images that market the home on line to get buyers to put this property on their "must see list". Professional home staging creates interest and generates action on the part of buyers to put an offer in.

home staging in vaughan  home staging in vaughan

home staging in vaughan  home staging in vaughan

Investment, minimal.

Impact, priceless.

If you have a vacant home in Vaughan that has been sitting on the market for more days than you would like, call Advantage Staging to prepare your home for sale.

Michelle Finnamore    Advantage Staging  

416.928.2999    Home Staging in Vaughan, Maple, Woodbridge and Toronto

705.720.0113    Home Staging in Alliston and area   

2010 National Home Builders Association  

Silver Award for Zancor Homes King City Kings Ridge Presentation Center

2010 Ontario Home Builders Association    Nominated for Design Devonleigh Homes Model Home Allistion

2010 Entreprenuer of the Year    Canadian Staging Professionals

 

 

 

 

 

Comment balloon 16 commentsMichelle Finnamore • July 23 2011 09:57PM

Comments

Hi Michelle,

What a difference, beautifully done!

Posted by Lynda Eisenmann, Broker-Owner,CRS,CDPE,GRI,SRES, Brea,CA, Orange Co (Preferred Home Brokers) over 7 years ago

You add such pizzaz to all the rooms Michelle. GREAT JOB.

Posted by Gary Woltal, Assoc. Broker Realtor SFR Dallas Ft. Worth (Keller Williams Realty) over 7 years ago

Michelle.....GREAT showing off what that empty space can be:  fun, warm and inviting!!

Posted by Kathy Burke, S.F. East Bay Home Staging (Sensational Home Staging~~Danville, CA) over 7 years ago

Michelle--why doesn't it sell?  It's not memorable or warm or inviting.  You changed all that.  Great staging, as always. 

Posted by Janet Jones, Home Staging, Interior Redesign Kihei, Maui, Hawaii (Just Your Style Interiors, LLC) over 7 years ago

HI Lynda, it really was like night and day. It seemed like the house came alive and woke up from a deep sleep.

Hi Gary, Pizzaz sells every time. I was once told sell the sizzle not the steak. I think this is a good example of that thought. The house was clean, had a great lay out, wide open rooms, space to grow. That's the steak. What the staging work did was add the sizzle that makes your mouth water over the steak. Thanks for stopping in.

Hi Kathy, with a public school just down the street I thought it would be a great idea to create a design for the home will lots of life to invite a family to make their life there.

HI Janet, exactly!  It is a visual world more and more every day. Our job is to create a visual treat for buyers. Show them something to get them excited and think about putting in an offer.

Posted by Michelle Finnamore, Preparing your property for sale (Toronto GTA, Alliston, Newmarket) over 7 years ago

The living/dining rooms are very youthful and vibrant!  I get a real feel for the target buyer.  Is that a bowl of "magic" fruit on the island???  LOL

Posted by Julia Maher, Connecticut Home Stager (Nestings: Connecticut Home Staging and Model Homes) over 7 years ago

hi Michelle ~ There is no way that vacant house (clean as it was) would appeal to the target buyers.  Your staging made a world of difference!  Buyers need to imagine how they'd live in this home, and you showed them!  Each room is so inviting. The red & orange accents photograph so well, don't they?

Posted by Maureen Bray Portland OR Home Stager ~ Room Solutions Staging, "Staging that Sells Portland Homes" (Room Solutions Staging, Portland OR) over 7 years ago

Hi Julia, so you have figured out my secret to success. It's the bowl of magic fruit! I get it from Pier 1 and it works every time. LOL!!  Seriously, I love the green apples from there.

HI Maureen, I love red and orange for photographs too. Haven't used it for a while but I'm loving all the colour for this property. I see a lot of colour being used in staging now compared to a few years ago and buyers seem to be responding to it. I think it's because they see so much of it in the decor magazines these days. It starts with the fashion runways and works its way to home decor.

Posted by Michelle Finnamore, Preparing your property for sale (Toronto GTA, Alliston, Newmarket) over 7 years ago

Michelle- my first impression when I saw the "before" photos was .. OK.. Nice and Clean.  Your staging added the "WOW" factor. 

Posted by Kathy Streib, Home Stager - Palm Beach County,FL -561-914-6224 (Room Service Home Staging) over 7 years ago

I agree as the "impact" is in fact "priceless."  Great job, Michelle.

Congratulations. Your home staging is being featured in the group Staging Before and After Pictures.

Kathy

Posted by Kathy Nielsen, Atlanta Georgia Home Stager (http://atlantahomestaging.net) over 7 years ago

HI Kathy, as we always recommend a thorough cleaning before we stage, we must continue as professional stagers to educate sellers and agents on the importance of marketing a home for sale. I liken it to when you get married. Sure you get all cleaned up , get a haircut and polish your shoes but you still rent a tux or buy a wedding dress.

Hi Kathy, Thank you for the feature!! Simple and effective staging wins every time. This house is listed at 1.2 million and really needed some impact with the buyers as they were viewing the home but no offers were coming in.

Posted by Michelle Finnamore, Preparing your property for sale (Toronto GTA, Alliston, Newmarket) over 7 years ago

Michelle - You added the "magic touch" that got it SOLD!  It's so inviting now, and I too love the colors.

Posted by Michelle Drewry, Realtor - Signature Real Estate Group (Signature Real Estate Group ) over 7 years ago

Hi Michelle, thanks for stopping in to see this colourful illustration of staging to sell. It was a "happy home" when I was done just waiting for a family to call it home.

Posted by Michelle Finnamore, Preparing your property for sale (Toronto GTA, Alliston, Newmarket) over 7 years ago

Michelle - what a great job!  As I explained to a homeowner today, it's hard for potential buyers to envision what size furniture can fit in a room when the space is vacant.  Your work definitely gives buyers the feeling of "Welcome Home".

Posted by Maria Tobin, ASP, IAHSP (Staged For Success) over 7 years ago

Michelle - nice article and again...vacant properties need to be staged!

Posted by Wendy Tomm, CCSP, RESA-PRO, BBB - Wpg Realtors (Beyond the Walls) over 7 years ago

Hi Maria, it really does make a difference for buyers to see furniture in a home. They spend so little time in a home while searching for the perfect home that they can't see how they can live there when it is vacant. Plus as you say, it really gives the home a feel that they can buy into and feel welcome. Vacant just says lonesome and long forgotten.

HI Wendy, Thank you for stopping in to see this vacant home staging. there were 10 offers on this house and it was listed for over a million dollars. I'm thinking the staging had a positive effect on buyers. Producing those results in that price range is what the seller was looking for by staging the property.

Posted by Michelle Finnamore, Preparing your property for sale (Toronto GTA, Alliston, Newmarket) over 7 years ago

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