Our local radio stations in Barrie, KOOL 107.5 and ROCK 95 are giving away a house with Zancor Homes. All you have to do is phone in and be caller number seven. You get a golden key and are invited to attend a party with all the key winners. One lucky person will find that their key opens the lock on the prize house and the dream prize house is theirs to call home. How easy is that!
Advantage Staging can be heard during this prize house give away contest at 8:30 a.m. each morning on KOOL 107.5 encouraging homeowners to have an advantage in the marketplace by Staging their homes for sale.
After all, when you win a dream home you still have to sell your old one and get the most equity out of it to buy the plasma TV with surround sound movie room, new furniture, landscaping, inground pool with cabana, hot tub...........ooops! I was dreaming of winning the prize house again!
Michelle ~ Sounds like a fun promotion ... wish I lived in Ontario! P.S. I spent a summer once near Barry's Bay ... a beautiful spot.
Michelle,
That's fantastic! What a great way to promote your business and reward a lucky homeowner with a NEW house at the same time! I wish we lived a little closer to Ontario, so we could get a key, but there's always hope for HGTV"s Dream House Giveaway! ;)
Great promotion! That is quite a prize. Have you partnered with them for this promotion? Awesome exposure Michelle.
great contest and wonderful fo you as promotion! you really sucked me into "your" dream at the end!
Hi Maureen, it is a great promotion for everyone, the whole town is talking about it!
Hi Michelleand Michele, it is what is needed right now to lift everyone's hopes for the future. Now the people in town are talking about something positive. The best stimulus package anyone could have hoped for.
My proposal to the radio station and the home builder is this as the builder will not say where the house is or what it looks like to the public-
The local regional mall has all the big stores in it. I proposed to build a stage in front of the each of the main decor stores for one day each week the last month of the contest. I would stage one room from the house each week with the products from one of the decor stores.
A local sign business that typically wraps vehicles will go to the model home, take a picture of the interior of the master bedroom, the living room, the dining room etc. and then wrap the interior of the stage walls with the look of the room I am staging. That way, I would be bringing the prize house to the public without them actually being there in person. It will create quite the buzz, get local TV and radio coverage. Be posted as a time lapse video on youtube, my site, their site. Hope they go for it!
HI Leesa, I love big dreams!
Hi Michelle,
Congrats! This is a wonderful promotion for your company very different and sounds like a lot of fun! Did you get to decorate the dream house?
Kimberly
Hi Kimberly, thank you for the good wishes, they are appreciated. The builder is considering staging the prize house for the big day only as he does not want to disturb the neighbourhood or his existing clients in the neighbourhood. I know, a missed opportunity for marketing for everyone but that is his decision to make and his clients needs come first. I am hoping the Staging in the mall takes place. It has never been done before on this level and I think it will be an unprecedented marketing opportunity for everyone involved.
Michelle, this is what happens when yoy dream BIG! Congratulations are very well deserved! I will listen to you tomorrow morning @ 8:30:). You are indeed an out of the box thinker!! Please keep up posted with the weekly pictures in the mall.
Nice promotion and great marketing or you!! Please update us!!
what a great marketing tool. How do you handle the pressure of being ive and on the radio
Hi Monica,thank you for the good wishes and let me know if you hear the commercial. I finally had my company name put on one of my vehicles. It is a nice tie in with the radio exposure, people see me around town and connect the two. Have got two jobs in 1 week from it.
Hi Cathy, in this market it is all about the marketing you do to drive traffic to your listings. The Home Stagers and Realtors that work in tandem will be the winners at the end of this fiscal year.
Hi Virginia, No pressure, I recorded the commercial and change it slightly weekly to keep it updated. The lead in before the news is live and that is done by the news announcer. This is a huge marketing opportunity for me. Will keep everyone posted as we go along.
Michelle,
the promotion is awesome.... I am so in awe with your positive, forward thinking - what an opportunity!!! I have heard the radio advertising - it is so up beat and is great timing like you said to get people thinking positive again.
Way to go to help stimulate the city :)
Sue
Hi Sue, Isn't this the best promotion for our city! I can't wait for the big day and see the smile on the winner's face. The response in the city has been phenomenal and really gives everyone something to talk about that is positive.
Michelle, I am SO impressed! What a wonderful idea for a promotion, especially the Staging of one room in each of the houses (using the printed banners). You are a genius!!
WoooW , Congratulations Michelle !!
This is BIG news what a great way to promote your business,
I hope you enjoy every minute .................. Congrats again !! .
Hi Jame, It is a pretty big deal in our city. Glad to be part of the promotion.
Hi Michelle , It is a big deal, even for me ! and I am just reading your blog.
I am sure this will benefit your business a lott.
I am really impressed ;)